12.21.06 10:54 AM EST

When you advertise you MUST…

1) Decide whether you have a 1-step or multi-step sale to make.

* Online, if the cost is $50 or higher, there really should be a
multi-step plan of action followed. This way, you can build a
prospect list for follow-up and additional sales.

2) If multi-step, recognize you are advertising to generate leads
ONLY and do nothing else that takes away space, time, attention,
etc.. from that task.

Prime example: 1UpCashSystem.net – This page is used for one
purpose only… to generate leads!

3) Have an effective follow-up system in place.

* Follow-up is the key. Rarely will people buy the first time around.
Unless you’re exceptionally talented at copy writing and are a whiz
at finding your target audience at the exact moment they’re ready to
buy, you need to follow-up consistently & persistently.

One simple way to create a database of prospects, is to use an
autoresponder. My preferred choice is Getresponse.

Go Here –> http://www.OrderGetresponse.com

4) Make the offer as exciting and valuable as possible.

* Remember: Benefits Sell… Features Tell. Always have the
focus on what your offer can do for your prospect!

5) Give multiple ways to respond.

24 HR Toll-Free Number, Email, Postal Address, Fax, Whatever, etc…
The more choices you can give someone when they’re ready to join,
the higher chance you have of that someone becoming a customer today.

These are just some ideas to help you get going,

You can learn more about building a successful home based business here:
–> http://www.WavePageSystem.com

Until next time, Tim

Filed under: List Dragon

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