$100 Marketing Lesson

Wednesday, May 6th, 2009 at 11:02 pm

05.06.09

Tim here with Little Ticket To Wealth.

Here’s a $100 lesson on what NOT to do…

This morning, I received a call from a new member
of Little Ticket To Wealth. His name is Bill. In the
middle of our chat, Bill expressed to me how he had
originally found out about LTTW through another member.

Bill had made attempts at contacting this member through
both email and phone, leaving multiple messages.

But his emails and phone calls were NEVER returned!

So guess what Bill did?

Yep.

He Googled around and located ANOTHER LTTW member
who did in fact return his call promptly. And therefore earned
his trust and his $100 enrollment.

So there you have it Tim…

The $100 lesson is simple.

Return any emails and/or phone calls you get from your
prospects, regardless of whether it’s for LTTW or for your
primary program.

I know, I know.

I can hear it now.

“Tim… this is the Internet. I don’t want to talk to anyone”.

“Tim… I thought everything would be automated”.

“Tim… I just want to sit back and let my SYSTEM do all of the work”.

Yep, I’ve heard it all before.

But you wanna know one thing Tim?

No matter how slick and automated the “SYSTEM” is…

A prospect will still have the tendency to want to speak with
someone about that program / service PRIOR to joining.

I do.

Very rarely will I join something nowadays without first
calling up the person who introduced me to it. And if there’s
no phone number, I’m going to be like Bill and find someone
else who is willing to take a phone call from a prospect.

Bottom line…

Technology has changed radically over the last 20 years
and will continue to improve, alter and influence our lives
for decades to come.

However, one thing hasn’t chaned nor will it change.

And that’s HUMAN NATURE.

We all have basic emotional and security needs that
can’t be ignored just because we’re staring at a monitor.

We want to connect with others. We want to feel as if our
time, ideas and BUSINESS are important to someone else.

So the next time you get a call from a prospect, make every
effort to return it as quickly as possible. Otherwise they’ll be
like Bill and Google someone else.

Remember that!

Catch ya later…

I appreciate you, Tim

330.881.3026

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