How To Turn Words Into Big Money
09.21.09
( I sent this email out earlier to a few friends of mine and it
really ruffled some feathers. Some people think that lead
generation should be the #1 skill and not copy-writing. But
I dis-agree. Because if you master copy-writing, then you
can easily master lead generation by ATTRACTING prospects
to you via the written word. )
Here’s a really, really good EYE opening question for ya.
(Pay close to the answer cause it can pay you a lot of money!)
Ok, here’s the question….
What’s the #1 skill that’s most required (but vastly overlooked)
for online OR offline success?
Is it….
* A ’success wired’ mindset?
* A strong focus?
* A willingness to persevere?
* Being able to ‘read’ people?
* Excellent communication skills?
* Getting 20-30 new opt-ins a day?
(Mental Note To Self)
Mmm….
Let me ponder that last one for a second.
Nope.
That’s not it.
Please continue
Ok….
Is it…
* Using a proven marketing system?
* Being able to write good ad copy?
Ding, Ding, Ding!
Ladies and Gentelman, we have a WINNER.
The answer to the EYE opening question above is:
* Being able to write good ad copy
Great Tim, thanks for the answer. Buy how in the hell
is that going to help me in my quest for more money?
That’s another great question.
Here’s the HONEST answer:
Too many people get tied up believing that the secret is in the “SYSTEM”.
I’m here to tell ya, the “system” is NOT the secret.
It’s how YOU drive the “SYSTEM” that matters most!
( I just saved you 2 years of frustration. You can thank me later.)
Here’s a quick example…
You and I join Program A.
(Whatever Program A is, doesn’t matter)
Program A sells us both a kick ass “SYSTEM” for $29.95 a month.
But the “SYSTEM” is flawed because you and I still have to drive
traffic to the “SYSTEM” in order for the “SYSTEM” to work.
That’s FLAW #1.
( For the confused… It’s like getting an $80K Mercedes but having
to stop at the dealership on the way home to fill up the tank. )
Any-hoo…
The “SYSTEM” tells us to place these ads, and to use X, Y and Z.
Only problem is, is that everyone else is using the SAME DAMN ads.
That’s FLAW #2.
(For the confused… It’s like your local car dealership running
ads that say: Low/Prices, Great Selection. YAWN! They’re all
saying that!)
Ok, STOP RIGHT THERE.
That’s 2 HUGE flaws that stop 99% of the people in their tracks.
Ever wonder why most people don’t make a nickel in most biz opps?
Re-read Flaws #1 and #2.
Gosh darn it George, this kid is telling it like it is.
Shut up Margaret, let the kid speak some more TRUTH!
So, what’s the SOLUTION?
Your only real solution is to NEVER fully rely on the “SYSTEM” again.
If you do, you’re setting yourself up for failure.
Your 2nd solution…
Is to become good at writing ad copy.
Yes, I know.
Copy-writing is one of the most boring topics known to mankind.
Only a distant second to watching white paint drying.
But…
It’s one of the easiest skills to become good at and in return,
can make you a boatload of money in ANY program you choose!
All of the big names have mastered it…
* Mike Dillard
* Luke Jaten
* Jeff Paul
* Yanik Silver
* Frank Kern
* Joe Schroeder
* And many others!
Point is is this…
If you seriously want to reach for the top rung of the ladder,
then at the very least, get comfortable with crafting your own
copy-writing,
That includes your own ads, blog content, follow-up emails,
voice scripts, etc…
Don’t do like I did…
I made the huge mistake of ignoring this advice back in the early 2000s.
I thought to myself…
I don’t need to know how to write ads, or an email letter. I’d always
use someone elses.
Big, BIG mistake.
Fast forward to today….
I rely so much on my own ability to craft my own sales letters,
ads, blog content, video clips, etc… that if I didn’t have this
valuable skill, I’d be screwed.
Seriously.
There’s no debating it. There’s no denying its importance.
Now, don’t get my wrong.
I’m not suggesting that you have to become a Dan Kennedy or
a John Carlton, two of the greatest living copy-writers today,
who each repsectively command tens of thousands of dollars PLUS
royalties just to write a single sales letter!
But I am suggesting….
That you become aware of the urgent need to improve your use of the written word.
Because it’s amazing what can happen when you write a few words
down in the right order on a sheet of paper. You can instantly
transform a boring sheet of paper into a cash producing machine.
Now….
I want to give you something.
For FREE.
Go to: Little Ticket To Wealth
Scroll down about 2/3s of the way down and you’ll see a red checkered box.
Inside the box, is information about a BONUS called Chunk Copy,
by John Hostler and myself.
If you know John, then you already know that he’s one of the worlds
elite copy-writers who commands BIG money for a sales letter. I
should know, I contacted John 2 yrs ago to write a sales offer
and his fee was OVER $5,000!
If you don’t know John, then visit this page for more details about Chunk Copy:
You’ll immediately recognize the VALUE of the product within seconds.
But don’t buy it from the link above.
You can get it for FREE when you register with Little Ticket To Wealth.
Or if you don’t like getting things for FREE, then spend the $47 to get the videos.
Either way, you win.
Catch ya later!
Until next time, Tim
Blog: www.TimBerger.net
Cell: 330.881.3026
Email: cashdelivery@sbcglobal.net